Adweek: How Can Brands and Retailers Prepare for the 2021 Holiday Season?
The 2020 holiday season really shook up the way consumers discover, shop, and buy. These shifts, plus the desire for normalcy and a resurgence of COVID-19 concerns, mean planning ahead for the 2021 holiday surge is integral. Read the article to see the three main points of interest from Adweek.
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